Initial situation
In burial, the first impression is particularly important. In a sensitive situation, users are looking for a reliable contact person who can be found quickly and digitally gives a serious impression. That is why it was important to consider website, structure and visibility as a coherent task.
Objective of the project
- →Relaunch of the website
- →Professional and trusting digital appearance
- →Better local visibility in Aachen
- →Stronger traceability for relevant search requests
- →More qualified customer requests
Services of AIXTRA-WEB
- →Relaunch of the website
- →Structural and content development of the website
- →Local search engine optimization
- →SEO assignment after relaunch
- →Strengthen visibility, trust and regional relevance
Result
The relaunch and subsequent SEO work enabled the website to be positioned significantly better. A position 1 at Google was reached for the search term "Bestattungen Aachen". In addition, the benefits were also very practical: significantly better rankings and more customer requests.
Customer voice
“We are always highly satisfied with the web agency AIXTRA-WEB. Here is a warm thanks to the team for the good ideas (SEO, newsletter, social media) and their fast implementation." — Karl Steenebrügge, funeral company Aachen
Why this project is particularly relevant
This reference shows how effective the combination of relaunch and SEO can be in a trust-based industry. Visibility alone is not enough here — it is crucial that the digital appearance simultaneously conveys orientation, seriousness and regional presence.
Our conclusion
The project for the funeral house Bakonyi is a very good example of how a new website appearance and consistent SEO assignment work together: for better rankings, more visibility and more requests.