Carport Cologne on place 1 at Google | Reference Graafen

Relaunch and SEO for significantly more visibility in relevant searches

For Franz Graafen Söhne GmbH & Co. KG, a professional relaunch of the website was the focus. Following this, the website was specifically optimized for search engines. A strong Google presence is particularly valuable in the case of purchase-related searches such as "Carport Köln".

Initial situation

The website should first be structurally and visually modernised so that services, trust and quality are better transported. Based on this, Google’s visibility should be improved in a targeted manner to guide qualified visitors to the website via relevant search terms.

Objective of the project

→Relaunch of the website
→Professional digital appearance
→Stronger visibility for relevant services
→Better rankings for shopping searches
→More qualified customer requests

Services of AIXTRA-WEB

→Relaunch of the website
→Strategic restructuring of the appearance
→Search Engine Optimization after Relaunch
→Local and regional SEO orientation
→Optimization of search intention, performance and user guidance

Result

After relaunch and subsequent SEO optimization, visibility could be significantly improved. For the search term "Carport Köln" a position 1 was reached on Google. In addition to better positioning in the search results, the result was also noticeable in everyday business: significantly better rankings and more customer requests.

Customer voice

"Great cooperation, first-class creative team and very reliable!" — Rafael Graafen

Why this project is particularly relevant

This reference shows very well how meaningful the combination of website relaunch and subsequent SEO consideration can be. Only the clear structural and visual basis, then the targeted optimization for search engines — exactly this creates an appearance that is not only professional but also measurably better found.

Our conclusion

The project for Franz Graafen Söhne GmbH & Co. KG is a strong example of how a relaunch in conjunction with SEO can lead to significantly better visibility and more enquiries.